A NEW DEVIL'S DICTIONARY: SAMPLE 0007

Here are a few more samples from my new Devil's Dictionary of words and phrases that are (ab)used in Silicon Valley.

Gig economy - (n)
A catchy phrase describing life without the hard-won gains of the labor movement... or even the Magna Carta.

Go to market GTM - (n)
The team focused on positioning a product they don't understand for an audience that no one knows, often based on profiles created by someone with less than three years of experience or training.

GenLock - (n)
A common unconscious process whereby members of older generational peer groups are compelled to synch with the popular speech conventions and idiomatic lexicon of the youngest generational peer group present. As in: "Bae, I luh that boomer. His hype definition of GenLock is on fleek. #squadgoals!"

Going beyond the highest average - (interjection)
A prime example of the kind of bombastic expression of shared ignorance that inspired this dictionary. 

Goldfish problem - (n)
A pleasant illustration of the observable fact that no one around the table remembers what was decided at the previous meeting.

Goldilocks zone - (n)
The precise coincidence of time and space in which a child stops interrupting the story and falls asleep.

Google - (v)
To seek what is true only to find what is popular.

Grandmother - (n)
Someone who not only could have understood your job but, at your age, would probably have considered it a side gig. 

Thanks for reading, Please look here for more samples, next week.